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Additional Info

Artwork Specifications

General Requirements

To view specific product information and to download a .pdf template for artwork preparation, please click the product name in the right hand column of this page.


Bleeds must extend at least 1/8" beyond the finished card and keytag dimensions. For items without bleeds, allow 1/8" margin from the edge, free of type or graphics.

Copy Limit

The copy must fall within 1/8" of the finished card or keytag dimensions. Also allow 1/8" around keyholes on the keytags. Keyholes should be at least 3/16" from any diecut edge. If your card includes a magnetic stripe and/or signature panel, please consult StoneHouse Marketing for an exact layout prior to commencing with design.


Screens should be 133 to 150 lpi (lines per inch). If your art includes screens, they must be provided on computer disk on one of the formats listed, or on film negative with art sized to fit the area to be printed.

Electronic Transfer

Files can be sent as attachments to our e-mail address at

Files may be sent on CD or DVD. Keep an exact duplicate of each file sent to us in case of in-transit damage. All electronic files must be accompanied by a hard copy proof to demonstrate color breaks, type styles, and layout.

FTP transmission is also available. Please email to obtain a login ID and password.

Macintosh Users: Create a Stuffit archive (.sit extension) that is NOT SELF-EXTRACTING. The Stuffit program is available at

PC Users: Create a WinZip or PKZip archive (.zip extension) that is NOT SELF-EXTRACTING. The WinZip program is available at

Electronic Pre-Press Requirements

Software Requirements / File Formats

Type/Font Requirements

All type must be Adobe Postscript Type 1 fonts, not True Type fonts (TT). All type fonts used in the art must be included on the disk. Please be sure to include both the printer and screen fonts, and send only the fonts required. Do not use the "Style" application, i.e. Bold, Italic, etc. to define font style. Use the actual font from the Font Menu. If you do not wish to include the actual fonts with the artwork, you may use your Applications option, if available, to convert the type to curves.

Digital Data Specifications

Data files can be sent in the following formats: text files (comma or tab delimited or fixed length), Microsoft Excel or Lotus spreadsheets, DBF formats, or Microsoft Access tables. When submitting data files, please provide the file type you are sending, as well as the file format (i.e. field names, types, and length) and a record count.

Data Submission

Data files can be sent via FTP, SFTP, email, or on a disc.


Data files can be retrieved from an FTP or SFTP site or uploaded to our site. Please provide a host name/address, username, password and notification when a file is ready to be retrieved from your site, or contact your account manager to have a directory set up on our FTP / SFTP site for you to upload files to.

Email Transfer

Data files can be sent as attachments to our e-mail address at Please note that WinZip files should not be self-extracting. The WinZip program is located at

Disc Transfer

Data files may be sent on CD or DVD. Keep an exact duplicate of each file sent to us in case of in-transit damage.

If the zipped files exceed 10MB, please send the file via FTP or on a disc.